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Video marketing

Outlining measurable video marketing goals to guarantee succes

The most critical step to achieving video marketing success is to fully understand the goals of the campaign. The marketing ...

Video marketing

Make room for video content in your marketing strategy (part 2)

presented the initial steps on how to make room for video content on an already established marketing campaign. This article ...

Video marketing

Make room for video content in your marketing strategy (part 1)

Adding video content to the company’s marketing strategy gives the brand new ways to connect with its target market. ...

Video marketing

Live videos marketing campaigns

The rise of live videos in the past couple of years has given marketers a powerful tool to add to ...

Video marketing

LinkedIn for video marketing

After producing a marketing video, most businesses share their material on YouTube, Facebook, Instagram, and even through other paid video ...

Video advertising

Is tv advertising turning into video advertising?

More and more consumers enjoy and demand for ad-free platforms. More and more marketers increase their spending budget on digital ...